MITSUBISHI MOTORS IN THE UK APPOINTS FIRST DEALERS AHEAD OF UPCOMING VEHICLE SALES
9th April, 2026 – Mitsubishi Motors in the UK has appointed its first wave of sales dealers ahead of vehicle sales for the upcoming Outlander PHEV and L200 Series 7, with models expected in showrooms from May 2026.
Mitsubishi Motors in the UK, which has 105 operational aftersales sites across the UK, has confirmed 33 new sales sites in its first wave, with a second wave of appointments expected soon. The brand is on course to meet its target of 60 sales dealers by the time the vehicles arrive in showrooms.
The first wave of sales dealers to be officially appointed includes several long-standing Mitsubishi dealers, such as Humphries & Parks in Maidstone, Adam Purves in Galashiels, Fields of Bromsgrove, Celtic Mitsubishi in Swansea, JT Hughes in Shrewsbury and Tweedmouth in Berwick-upon-Tweed, among many others. These dealers have decades of experience and heritage with the Mitsubishi brand, with an already loyal customer base.
Michael Deans, Managing Director at Tweedmouth Service Station Ltd, said, “The all-new Mitsubishi L200 and Outlander models look and drive fantastically well, as you would expect, and we can’t wait to get them to the dealership to show them off to our loyal Mitsubishi customers. As a Mitsubishi dealer for now 44 years, we have lived and breathed the Mitsubishi franchise since 1982, and as a family business, we have always felt proud to represent the brand. We look forward to a new chapter and to a great future once again.”
Several sales appointments are with new partners to the Mitsubishi franchise, but many have an existing affiliation with other brands within the International Motors portfolio. These include York Mitsubishi, F J Chalke in Wincanton, Jeffries of Bacton and Startin in Twycross.
Philip Jeffries, of newly appointed Jeffries of Bacton, said, “2026 is a year of celebration for us as we celebrate our 75th anniversary of trading in Bacton, near Stowmarket in Suffolk. We are delighted to have been appointed as one of the new dealers for Mitsubishi Motors in the UK network and to represent the respected and well-known Japanese brand. Jeffries’ family history is rooted in Suffolk agriculture, and many of our existing customers drive 4×4 pickups and SUVs, so the new Mitsubishi L200 Series 7 and Outlander PHEV are an exciting addition to our business.
“We are pleased to welcome back so many familiar dealers as authorised sales points,” commented Sharon Townsend, Head of Mitsubishi Motors in the UK. “The experience, enthusiasm and knowledge they bring to the network and our customers are vitally important, and it will be wonderful to see new Mitsubishi vehicles back in their dealerships. We are also pleased to welcome some new partners to the franchise. The news around Mitsubishi vehicle sales has generated considerable interest from customers and dealers alike, and we look forward to completing our new dealer sales network in the coming weeks.”
